2: What is the first thing you do when you wake up?
Kiss my husband, cuddle our two dogs, drink hot lemon water and then workout. The workout ensures that I don’t feel too guilty with the next thing that happens… typically a not-so-healthy sausage, egg, and cheese on an everything bagel [grins] mama gets hungry!

3: How would you describe your design style?
I don’t have any [laughs], just joking. Since I’m not a designer by trade, I’ll relate this question back to content creation. My style is conversational, witty, a bit sarcastic… which doesn’t always translate well. Oh and self-deprecating.

4: How did you get started?
After college, I started working as a program manager on a small web-development team… really I translated all that software-dev “speak” to customers and vice-versa. This ensured that everyone was happy with the final product. I’ve always been drawn towards people’s stories/ideas/needs and I love capturing their unique voice. It seemed like a natural fit to take over creating content for the company’s social media presence.

5: What are your favorite tools of the trade? What are the worst?
For social media I love Buffer to schedule our posts. Planoly is another great app to make sure your feed flows and is well curated. Huge fan of auto-correct and spell-check [smiles], my mother taught high school English back in the day and always corrects me, so these tools give me a leg up.

6: Do you have a set process when beginning a new project?
I’m a start now and think later kind of gal. I rarely brainstorm on a project for too long before jumping in. My motto: go with your gut and then revise the heck out of it… and spellcheck!

7: What do you draw inspiration from?
Everything… I’m constantly scrolling through Instagram. As a creative company we follow a broad range of companies, all with different styles and voices. It’s the perfect storm of inspiration.

8: Rapid-Fire Round:

9: Okay, admission time… If you could pick one design that you wish you had come up with first, what would it be?
Again, going to go with content and I’d have to say pretty much any quote about “Mondays” ever.

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