Dom’s Comms Season 1
The Do’s and Don’ts of Email Communications
Strong communication isn’t magic, it’s a skill. And in our latest series, Dom’s Comms, our in‑house communications expert (also named Dom) breaks down the small tweaks that make a big difference in how your emails land.
1. Crafting Irresistible Subject Lines
Your subject line is your first impression and often your only chance to earn an open. In this video, Dom shares how to write subject lines that spark curiosity without slipping into clickbait.
2. The Do’s and Don’ts of Grammar and Punctuation
Clean writing builds trust. Sloppy writing distracts from your message. Dom walks through the most common grammar and punctuation pitfalls and how to avoid them without sounding stiff or overly formal.
3. Creating Content Flow That Keeps Readers Engaged
Even the best ideas fall flat if they’re buried in dense paragraphs. Dom explains how to structure your message, so the reader stays with you from the first line to the last.
4. How to End Your Email with Confidence
The close of your email is your final impression and your chance to guide the recipient toward what comes next. Dom shares how to wrap things up with clarity and purpose.
Whether you’re trying to get your message opened, keep your reader engaged, or wrap things up with clarity, Dom’s got you covered. Below, you’ll find all four videos in the series.
Written by
Dom Mezzanotte
Senior Marketing Specialist, Cat Dad, Movie Maven, Trivia Extraordinaire